About Critical Marketing & Media Group

Critical Marketing & Media Group is an extension of Melanie J Cornish’s dedication to the written arts and the Hip-Hop culture. Having spent eight years in NYC working in media, Cornish has amassed a resume of interviews and stories  featuring some of the biggest names in the entertainment world. As a columnist for sites in both the UK and the US, she has her finger on the pulse of everything that is going on in the industry. With an extensive list of contacts and relationships established after working for sites such as AllHipHop.com, HipHopDX.com and Ballerstatus.com Melanie J Cornish knew she was going to have to branch out in a different direction.

Relocating back to the UK, Cornish began to work towards her dream; a company that would blend well with both the American and the foreign markets. Her journalism endeavors combined with her business acumen and her experience has already proved attractive to artists and executives alike. Providing a service which allows clients maximum exposure for themselves and their product, her roster before officially launching the company features Conrad Dimanche (Senior A&R at Bad Boy Record), Providence rapper Jon Hope, the New York based Donny Goines, Euro Gang members SAS and the female lyricist Hedonis.

CMMG believes in quality over quantity. Money has never been the ultimate goal. With the climate constantly changing, Melanie Cornish believes that branding your self and making people get to know you and your product is the first step to success. This is a basic fundamental that Melanie J Cornish lives her life by. “Nowadays people are too busy trying to multi task that they forget why they are involved in things in the first place,” she explains. “I hate seeing talented people spreading themselves thin, doing jobs that they shouldn’t have to do.”

Having always been progressive in exposing the good that comes out of the multi billion dollar industry she is submersed in, Melanie has also started consulting with a magazine which will be going to press in January of 2008. The magazine will be aimed primarily at the 12-18 demographic and ‘intends to educate its readers and destroy stereotypes that exist among the youth in inner city communities that associate and identify with Hip Hop culture.’